2M+ Downloads in 6 Months | Rimjhim Ray’s Playbook for SaaS Growth | Episode 86
Discover how Rimjhim Ray scaled a SaaS product to 2M+ downloads in just 6 months. In this episode, she shares actionable strategies for user acquisition, product-led growth, retention, branding, and building a scalable SaaS growth engine. A must-watch podcast for startup founders, marketers, and SaaS professionals looking to accelerate business growth and customer engagement.
About This Episode
Welcome to The Young Turks Dialogues where we explore the future of marketing, branding and entrepreneurship. In this episode, we’re joined by Rimjhim Ray, Co-founder of HeyoPhone, to talk about what it really takes to build and scale an AI-first SaaS product in India. From working in corporate giants like Tata and Leo Burnett to building high-growth tech startups, Rimjhim shares her playbook on: Building AI-first products before AI was cool What most marketers still get wrong about AI How HeyoPhone hit 2M+ downloads in just 6 months Scaling across 3,000+ campuses with the right GTM The real difference between product vs founder-led branding Her favorite women founders & why storytelling matters The marketing metrics that actually matter right now Why utility-first SaaS needs emotion, not just function Whether you’re building in AI, marketing a SaaS product, or trying to balance data with storytelling, this one’s packed with insights from the ground up. Connect with Rimjhim Ray on LinkedIn: / rimjhimray Explore more about Crobstacle at: https://crobstacle.com